I remember this funny phenomena.
Back in Paris, I had a few Hello Kitty toys from the 80’s floating around, toys of my childhood. A few friends would come over and would be like: “wow Hello Kitty!!! you like Hello Kitty!!”, I would be “well not really, it is from my childhood and I have only a very few of them”. Then at my following birthday, friends would come with Hello Kitty new toys, being like :”we know you love Hello Kitty!!!”. I would keep them, touched by their gesture and the fact that they remember these 4-5 toys I had from my childhood. This phenomena mutiplied and started to be annoying, always receiving Hello Kitty toys, and trying to explain that it is not that I don’t like their gift but it just that I only like the vintage Hello Kitty from the 70’s.
Later on, I shared with a friend a passion for vintage toys including Sanrio based characters, it was however impossible for my friends to distinguish vintage toys from new toys and would keep insisting that I liked Barbie, Hello Kitty and so forth. I started to have a collection of them that i got rid off flying to Boston (and broke the heart of a few of my friends by doing so).
Funnily enough, I keep receiving comments like “Cati loves pink! Cati you love Hello Kitty” or genuinely keep receiving these new commercial Hello Kitty toys that I completely dislike. I don’t find them charged with personal meaning or design value either.